News & Events
UNITED KINGDOM: Flower Power Use of INTERFLORA as Ad Keyword Constitutes Trademark Infringement
The High Court of Justice has ruled that Marks & Spencer Plc (M&S) infringed the INTERFLORA trademark by p
UNITED STATES: DOJ, SEC Accuse Bank of America of Lying to Investors
The U.S. Department of Justice on Tuesday filed suit against Bank of America Corp. and its affiliates, accusing them of lying to investors about the riskiness of residentia
Japanese investor proposes improvement of investment environment
It is vital that Vietnam improves its investment climate to increase the flows of top-quality foreign direct investment (FDI) to the country, when mos
IP Counsel Facing 'Patent Troll' Litigation Crisis
Nearly three quarters of the chief IP counsel polled for Consero Group's
White House Offers Incentives for Cybersecurity Program
President Barack Obama’s administration has drafted a potential recipe for sweetening its voluntary corporate cybersecurity program. The program
China's First Intellectual Property Service Alliance Established in Zhongguancun
A launching ceremony for China's first intellectual property service alliance was held in Beijing's Zhongguancun Science Park on July 30, and a total of 53 intellectual pro
What Is The Difference Between A Trademark And A Trade Name?
At VeriTrademark®, a common costly mistake that we see businesses make is to confuse trade names with trademarks. Specifically, many companies incorrectly assume that o
Trademarks and Brand marks
Trademarks, especially when used as the primary logo, are usually one of the most distinctive visual cues for a brand. A trademark’s essential function is to distingu
Trademarks: A Tool for Branding Your Practice
PTA recently launched a branding campaign designed to position physical therapists as the experts in human motion. As part of its branding campaign, APTA rolled out the tag